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Massive vs. Decodo: Best Proxy Provider in 2025

Jason Grad
Jason Grad · Co-founder

TL;DR

Massive is a strong choice for enterprises that prioritize premium performance, verifiable ethical sourcing, and flexible, value-oriented pricing. With a 99.87% residential US success rate and 0.52s average response time across the US & EU, it’s ideal for AI/ML data collection and other latency-sensitive use cases.

Decodo (formerly Smartproxy) offers a large, diverse IP pool and a robust suite of data collection tools. Its 99.82% residential US success rate and 0.60s US response time make it a solid choice for teams needing global reach and scalable infrastructure.

Massive vs. Decodo: Proxy Feature Comparison Table*

AttributeMassiveDecodo
Ethical sourcing & accreditationAppEsteem-certified SDK, 100% opt-inEWDCI-certified, founding member
Proxy acquisition modelIn-app opt-in SDKReputable providers & P2P network
Residential IP pool size1M advertised115M advertised
Residential success rate99.87% (US) / 99.66% (Global)99.82% (US) / 99.86% (Global)
Residential success rate on Amazon / Google / Instagram93.85% / 88.29% / 96.29%95.65% / 87.33% / 93.02%
Residential response time0.52 s (US & EU) / 0.92 s (Global)0.60 s (US) / 0.63 s (Global)
Residential response time on Amazon / Google / Instagram3.68 s / 4.56 s / 3.97 s3.59 s / 4.34 s / 4.21 s
ISP success rate100%100%
ISP success rate on Amazon / Google98.03% / 100%100% / 93.12%
ISP response time0.09 s0.22 s
ISP response time on Amazon / Google2.85 s / 2.13 s3.00 s / 2.19 s
Sticky-IP window1 – 60 min1 min – 24 h
Device filtersDesktop / mobile / TV
PAYG price per GB$3.99$3.50
Billing extrasTraffic rolloverAuto & manual top-up
Bandwidth rollover✅ Yes❌ No
KYC requirementsOptional (restricted targets)Required (higher-risk use)
Usage restrictionsBlocks high-risk & adult contentUndisclosed blacklist, “family-friendly” policy
Mobile proxy poolComing soon10 M
Other productsSERP APIWeb Scraping API, SERP API, Site Unblocker, X-Browser

*Sources: Proxyway 2025 Market Research, company websites

What Are the Pros and Cons of Massive?

✅ Pros of Massive

  • Ethical & Compliance Certification. AppEsteem-certified network sourced via a proprietary SDK with explicit user consent, ensuring 100% opt-in, third-party-validated proxies.
  • Low Latency. Average response times under 0.6 s, built for speed and high-throughput scraping.
  • High Success Rates. 99.87% success on US targets and 100% ISP proxy performance on Google.
  • Value for Money. Highly competitive pricing, flexible pay-as-you-go options, and substantial discounts for high-volume users.
  • Bandwidth Rollover. Unused monthly data carries over to the next billing cycle, adding significant value to subscription plans.

❌ Cons of Massive

  • Smaller IP Pool. Approximately 1 million IPs – smaller than Decodo’s network, which may limit extreme geographic scale.
  • Narrow Proxy Offering. Focuses solely on residential and ISP proxies; lacks mobile and datacenter options available from competitors.

What Are the Pros and Cons of Decodo?

✅ Pros of Decodo

  • Network Scale & Diversity. Access to over 125 million IPs across residential, ISP, mobile, and datacenter proxies.
  • Value for Money. Competitive pricing, flexible pay-as-you-go plans, and volume discounts for high-usage customers.
  • Comprehensive Tool Suite. Integrated ecosystem including a site unblocker, scraping APIs, and an anti-detect browser.
  • Low Latency. Average response times of 0.63 s in global tests, delivering fast performance worldwide.
  • User-Friendly Platform. Clean dashboard, straightforward API setup, and 24/7 live-chat support.

❌ Cons of Decodo

  • Indirect Proxy Sourcing. Relies on third-party providers and a P2P network, resulting in less transparent lineage than in-app SDK models.
  • No Third-Party Certification: Lacks certifications such as AppEsteem for ethical sourcing validation.

Best For Use Cases

Massive is Best For Ethical AI/LLM Data Sourcing & Performance-Critical Scraping

Massive is best for organizations that need verifiable data provenance for AI/LLM training datasets and cost-efficient, high-throughput scraping for e-commerce monitoring, travel aggregation, and market research.

Decodo is Best For Broad Coverage & Full-Stack Data Collection

Decodo is best for companies requiring massive, diverse IP coverage and a full-stack suite of data-collection tools (scraping APIs, site unblocker, anti-detect browser, etc.).

Frequently Asked Questions

Which provider is better for ethical sourcing?

Massive holds the edge with AppEsteem certification and a fully opt-in SDK that guarantees 100 % ethically sourced IPs via third-party validation. Decodo co-founded the EWDCI but doesn’t offer an equivalent certification.

Can I target specific cities or device types?

Both support geo-targeting down to city and ZIP. Massive adds device-type targeting (desktop, mobile, smart TV), while Decodo focuses on geographic precision alone.

Which has the larger IP pool?

Decodo offers 125 M+ IPs across residential, mobile, ISP, and datacenter. Massive maintains a more curated ~1 M residential + ISP pool focused on quality and compliance.

How do they compare on tough-to-scrape sites like Amazon or Google?

Independent tests show Massive’s ISP proxies hitting 100 % success on Google and slightly outperforming on Amazon. Decodo performs very well too, but Massive holds a small edge on high-block targets.